bus-03.png

UX: One Bus Away App


Reimagined the home screen, added route finding, integrated features and updated visuals.

One bus away APp redesign

5 weeks | UX, UI | Sketch, Invision, Illustrator, Pen and paper |
Team: Cameron Coupe, Oscar Marczynski, Coleman Rogers


Growing bus stop when clicked

Folding drawer shows textual and visual info

Expanding search bar


BACKGROUND & Research

Audience: Every day commuters and new bussers. The bus system serves people of all ages and bus-savviness, but One Bus Away only caters towards  those who know the bus system very well. Our solution ideally serves both.

What Makes it Unique?: One Bus Away is the most trusted app for accurate bus arrival times; it's essentially a dynamic, digital timesheet. Users will search for routes on Google Maps but still rely on OBA for checking times.

Research Methods: Technical research, competitor assessments, user research studies, prototype testing

Competitors: Transit, Google Maps, Moovit, Trip Planner


PAIN POINTS


PROCESS

Sitemap

Initial Sitemap Idea

Initial Digital Explorations


SOLUTIONS

FEATURES